antioxidant, antitumor, anti-inflammatory, anti-diabetic, neuroprotective, cardioprotective, cell’s lipid layer, cell differentiation activation, cancer preventionPXR and RXR bind to DNA, causing protein kinase C inhibition and hTERT and c-myc mRNA decreasestelomerase activity reductionapoptosis induction by various signaling pathways (intrinsic, extrinsic, etc.)Bcl-2 protein up-regulationcaspase-3 activation, cytochrome c release, and PARP-1 cleavage. This evidence concerns the gene MYC and cancer.