For example, HER2 (also known as ERBB2) positive breast cancers have a poorer prognostic outlook than luminal breast cancers (Sorlie et al., 2001; Ferte et al., 2010), and many HER2-positive breast cancers respond well to trastuzumab (Herceptin) treatment, while endocrine therapy is an effective treatment option for the majority of luminal breast cancers (Ferte et al., 2010; Schnitt, 2010). The gene discussed is ERBB2; the disease is breast carcinoma.