APOB and hyperlipidemia: The lipid-lowering effects of M. purpureus - rice food flavor in China and Japan - have been shown in several animal models of hyperlipidemia.7 One study showed that M. purpureus Went rice significantly reduced LDL-C, total cholesterol, triglycerides, and apolipoprotein B levels, and was well tolerated in patients with hyperlipidemia.8, 9